Event Professional School
BUILD YOUR 6 FIGURE EVENT BUSINESS
Welcome to the world-renowned Event Professional School, where dreams become extraordinary realities!
Since our establishment in 2014, we have been empowering aspiring event professionals to soar to new heights and build powerful, thriving event planning businesses. With our exclusive programs, we have crafted an exceptional curriculum that focuses on three key pillars: Rendezvous, Rigor, and Results
Why EPS Is Perfect for You
You’ve dreamed of more. More income. More freedom. More impact. EPS bridges the gap between where you are and where you want to be by providing the knowledge, support, and structure you need to succeed.
For Event Professionals: Build a six-figure event business, attract premium clients, and create systems that allow you to scale without burnout.
For Event Hosts: Design high-impact, profitable events that connect with your audience, sell from the stage, generate 6-7 figures and grow your business exponentially.
At EPS, we don’t just teach skills—we guide you in building a career or business that aligns with your goals, fuels your passion, and elevates your life.​
This Program Is For You If...
YOU ARE A NEW BUSINESS EVENTS BUSINESS
You're chasing your dreams. And you've come quite far. Yet, you have some unanswered questions left. Questions that you'll find answers to here.
YOU ARE AN ESTABLISHED EVENT ORGANIZER
You're working 24/7. But even in high season you aren't full booked. We will help you reach your target goals and earn 5-7 figures.
A SIX FIGURE EVENT IS YOUR DREAM
This thought frightens, but it's amazes. You want to take the first step, but don't know where to start. This will help you make the leap.
YOU'VE DONE IT ALL
You've already reached your goal. Yet, you feel something is not right. You need someone to motivate you to move forward. We're here to give you that push.
Event Professional School (EPS)
Where Dreams of Impactful Events Meet Elite Training and Lasting Success
Your Vision, Elevated
Imagine turning your passion for events into a thriving, six-figure business or creating in-person experiences that leave lasting impressions while generating life-changing revenue. At the Event Professional School (EPS), we don’t just teach you how to plan or host events—we prepare you to lead, innovate, and excel.
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Whether you’re an aspiring event professional ready to launch your business or an entrepreneur eager to create profitable in-person events that sell from the stage, EPS is your partner in transforming your vision into a reality.
Who We Are
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At EPS, we are more than educators—we are industry leaders who understand the power of events to drive revenue, build connections, and create legacies. Our mission is to provide ambitious event professionals and hosts with the skills, strategies, and confidence to succeed at the highest level.
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Our program is built on:
Elite Training: Comprehensive, practical education designed to prepare you for real-world success.
Excellence: A commitment to high standards in every aspect of event planning and execution.
Empowerment: Equipping you with the tools to overcome challenges and step into your potential.
EPS is not just a school; it’s a community of visionaries, dreamers, and doers who are ready to make their mark on the world.
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At Event Professional School, we believe that true success is measured by tangible outcomes. That's why our Results module focuses on transforming your passion into a profitable enterprise. We guide you through the intricacies of business development, marketing, and client acquisition, enabling you to cultivate a thriving event business. Our tried-and-tested techniques, combined with practical case studies, arm you with the tools to attract high-profile clients, secure lucrative contracts, and consistently achieve remarkable results.
To augment your learning experience, our program incorporates a practical component that sets us apart from the rest. As a Profitable Production Protégé, you will complete 100 hours of hands-on experience under the guidance of industry experts. This invaluable opportunity allows you to immerse yourself in the fast-paced world of event planning, refine your skills, and build a robust professional network that will propel your career forward.
Join us at the Event Professional School and unlock your limitless potential. Embark on a transformational journey that will redefine your understanding of event production, igniting your creativity, sharpening your expertise, and catapulting you towards unprecedented success. Don't just dream of a thriving event planning business—make it a reality with Event Professional School. Enroll today and take your first step toward an extraordinary future!
WE believe in 3 production principles at EPS —Rendezvous, Rigor, and Results—for the Event Professional School (EPS):
Rendezvous
Creative Conceptualization: Teach students how to generate innovative event ideas, develop unique themes, and create compelling narratives that resonate with the target audience.
Event Design and Styling: Explore the principles of design, color theory, spatial planning, and decor selection to create visually stunning and immersive event environments.
Guest Experience Management: Focus on enhancing the attendee journey through meticulous attention to ambiance, entertainment, interactive elements, and personalized touches.
Vendor Collaboration: Train students on establishing fruitful partnerships with suppliers, artisans, and performers to seamlessly execute their creative vision.
Technology Integration: Introduce students to cutting-edge event technologies, such as virtual reality, augmented reality, and event apps, to elevate the overall experience and engagement.
Rigor
Project Management: Teach students how to create detailed event timelines, manage resources effectively, and coordinate multiple tasks to ensure smooth execution.
Budgeting and Financial Management: Provide students with the skills to develop accurate budgets, negotiate contracts, track expenses, and optimize financial resources.
Logistics and Operations: Cover logistics planning, transportation, venue selection, floor plan design, health and safety regulations, and contingency planning.
Vendor and Supplier Management: Educate students on how to identify, vet, and manage vendors, negotiate contracts, and oversee timely delivery of goods and services.
Risk Assessment and Crisis Management: Prepare students to anticipate and mitigate potential risks, handle unexpected challenges, and maintain composure during high-pressure situations.
Results
Business Development and Marketing: Equip students with strategies for branding, positioning, lead generation, and effective marketing techniques to attract and retain clients.
Client Relationship Management: Teach students how to cultivate strong client relationships, understand their needs, and deliver exceptional customer service.
Pricing and Proposal Development: Guide students in setting competitive pricing structures, creating persuasive proposals, and effectively communicating the value of their services.
Networking and Industry Connections: Foster opportunities for students to connect with industry professionals, attend industry events, and build a strong professional network.
Performance Measurement: Train students to assess the success of their events by analyzing key performance indicators, gathering client feedback, and continuously improving their services.
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Event Entrepreneurship Education (E3) Certificate
Certified Event Marketing Manager (CEMM) Program
Certified Event Strategist (CES) Program
Certified Event Conversion Strategist (CECS) Program
Why Choose EPS?
Your dreams are too big for ordinary training. At EPS, we provide extraordinary education for extraordinary individuals—like you. Whether you’re starting your journey or ready to scale to new heights, EPS gives you the tools, support, and inspiration to get there. Let us help you turn your dream of a profitable, impactful event business into your reality. Ready to take the first step? Join us and start building your future today.
ENROLL NOW AND APPLICATION FEES WILL BE WAIVED!
Karrington Warfield
Shanna and EPS have been a lifesaver for my business. I have not only learned from the classes/training but have gotten a ton of hands on experience. I have had coaches and mentors in the past but Shanna has been hands downs THE best. She’s available to run ideas by, honest with us, and clearly wants to us to succeed in our business. I am so glad we were aligned. I recommend joining the EPS family, you won’t regret it.
Natasha Wright
Working with Shanna in the EPS program has been one of the best investments in myself and my company. The program has helped me fast-track my growth in the event industry and restructure my packages, allowing me to confidently increase my pricing to reflect the value I bring. Beyond the sessions, having Shanna as a mentor and adviser has been invaluable. Whenever I felt stuck—whether negotiating contracts or navigating specific challenges—her expert advice and guidance helped me find clarity and solutions. The community she fosters, combined with her wealth of knowledge, has truly elevated both my mindset and my business.
