EVENT BUSINESS ACCELERATOR
PROFESSIONAL GUIDE
Introducing the Event Business Accelerator Professional Guide –
curated for you to build a foundational system that helps event professionals step confidently into their CEO role—and generate real revenue.​
Launch Your Dream Event Business with Confidence and Proven Strategies
The Event Business Accelerator Professional Guide is your ultimate roadmap to creating a successful, 6-figure event planning business from the ground up.
Who Is This For?
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Aspiring event planners ready to start their own business
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Current event professionals looking to scale and hit 6-figure goals
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Anyone passionate about event planning but unsure where to begin
What You'll Gain:
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Clarity and Direction – Define your niche, craft your mission statement, and set revenue goals that align with your dreams.
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Legal and Structural Foundation – Learn how to register your business, obtain necessary licenses, and establish a solid operational structure.
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Brand Development – Build a brand that stands out with professional logos, compelling stories, and marketing assets.
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Pricing Strategies for Profit – Discover how to package and price your services to hit 6-figure revenue targets.
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Client Attraction and Marketing – Create powerful marketing plans and referral systems to consistently attract your ideal clients.
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Operational Excellence – Develop workflows, onboard clients seamlessly, and manage vendors like a pro.
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Scale and Diversify – Learn how to delegate, build a team, and expand your revenue streams.
Why This Guide is a Game-Changer:
This isn't just another business guide. It's a step-by-step plan designed by a successful event professional who has built a profitable event business from scratch. By following this roadmap, you'll avoid common pitfalls, fast-track your success, and confidently take on clients who trust your expertise.
…THE FULL LIST COULD BE YOURS!
Meet Dr. Shanna:
Dr. Shanna M. Scott is the owner and CEO of Shanna Scott PR & Events: Million Dollar Event Strategists Where Transformative Events Meet Profitable Outcomes. At Shanna Scott PR & Events, we help you add a sophisticated event business model to your current 6-Figure business that converts clients into High Ticket Offers (HTO) through strategic Client Acquisition Experiences (CAE), ensuring profitable outcomes.
Whether you're overwhelmed by the event complexities, facing budget concerns, or uncertain about team support and coordination, Shanna Scott PR & Events is your dedicated partner in turning these challenges into triumphs.
Our luxury lifestyle and transformational events are designed to elevate your brand, attract your desired clientele, and monetize your business. With a focus on Five Star Media messaging, we create an unforgettable experience that resonates with your audience and drives results.
Work with us with us to have your day, your way, without worry or stress. We go beyond event management – we are your catalyst for business growth. Together, let's make your events not only successful but transformative. Because we believe in the might and power of events to impact your bottom line positively.
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